When should you validate?
You want to explore the market potential of a business idea
You want to find new areas of growth for your organization
You want to reduce the risk of launching a product that the market does not want or need
How to validate
In our 1-week topic validation sprint, we discover a series of significant data points to increase our confidence in each idea.
Full consideration and evaluation of your business model.
Formulation of hypotheses based on your business model and initial evaluation.
Provision of market potential insights and a detailed financial view at customer level.
Our Toolkit
Hypothesis log
Lean Canvas
Unit economics
Business model
Market sizing
User interviews
User surveys
Competitor analysis
Ideate
Your users won’t tell you what they need. To gain these invaluable insights, our specialised toolset uses problem framing and ideation techniques to collect responses and generate solutions.
Our Toolkit
Task checklist
Assumption mapping
User personas
Design sprints
Storyboards
Value propositions
Lo-Fidelity prototypes
Problem-solution Trees
Focus groups
User observations
User interviews
Prototype & test
Through prototyping, you can quickly reduce the uncertainty of building a product that nobody wants.
Is the product usable, and does it effectively address the problems identified?
Product UX Validation
Is the product highly valuable to the user, and is the user willing to pay for it?
Product desirability validation
Is there enough market demand for the product?
Market demand validation
Our Toolkit
Concierge MVPs
High-fidelity prototypes
Smoke tests
Letters of intent
Presales
Wizard of Oz test
Branding
Product surveys
Usability testing
Crowdfunding
Results within 2-4 weeks
Deep problem and market understanding
Solution visualization
Value proposition
Launch your product within 3 months.